HFA’s Sept 7th San Francisco Symposium “Cybersecurity Challenges & Preparedness” provided timely insights and best practices from leading experts on how cybersecurity preparedness can help improve your firm’s operational edge and scalability. I served as panel moderator; Darktrace CEO was the keynote speaker.
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Is Your Press Release Newsworthy? Published in the Hedge Connection blog, this article is reprinted with permission. Whether you are a first-time author of a press release or seasoned professional, it’s easy to get so carried away as excitement builds over a promotional opportunity that we may easily forget to take a step back and consider the need for a reality check. Before rushing into a PR campaign or crafting a single news announcement on behalf of a hedge fund, asset allocator or service provider. . . Review these these tips and traps.
Check out 5 basic questions about your identity. Find out what your logo says about you. Improve your marketing strategy. How does Communication Alpha® benefit your marketing strategy?
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Speaker/Panelist – November 17, 2015 Marketing seminar: “Institutionalize your brand to effectively raise capital” (New York City); co-produced and sponsored by Imagineer Technology Group, Hedge Connection, Herrick Feinstein and HS Marketing.
HS Marketing LLC received U.S. Trademark approval for “Communication Alpha” as of April 21, 2015. Registration #4,724,774.